Tag Archive: freelance web designer

6 Steps to Help You Redesign Your Website

June 23, 2015 2:22 pm Published by Leave your thoughts

Having a company website is absolutely paramount. People want to have access to information about goods and services through the internet, which makes having a user-friendly site imperative. But if it’s been a while since you’ve designed your site, or you’re noticing that your conversions aren’t as high as you’d like them to be, perhaps it’s time to revamp it. Here are 6 steps to help you do just that.

4 Things Your Business’s Website Might be Lacking

June 3, 2015 2:22 pm Published by Leave your thoughts

Your business’s website not only needs to include a thorough description of what it is you offer, but it also needs to include few key elements that will help make the content people are usually looking for more visible and easier to follow and connect to. Is your business’s website missing any of the following 4 traits? If so, it’s time to start revamping it.

4 Signs It’s Time to Rebrand Your Company

March 17, 2015 9:43 am Published by Leave your thoughts

Many companies have outdated brands without even realizing it. They simply come up with a brand at the onset of the business launch, and pretty much forget about it. However, there are many circumstances that call for a rebranding of your company in order to stay relevant and maintain your profitability. If you find yourself in any one of the following 4 situations, it might be time to rebrand your company.

How Graphic Design Plays a Key Role in Your Marketing Efforts

February 24, 2015 11:27 am Published by Leave your thoughts

You’ve most likely already heard the popular expression, “you only have one chance to make a first impression.” When it comes to your business and your online presence, the design of your website is essentially the first impression that potential customers have of your brand. It’s absolutely imperative that the graphic design of your site be very attractive, inviting, and easy to navigate. Since your online presence is often the first way that clients start a business relationship with you, it’s important to capitalize on this opportunity and make your clients feel like you are a true expert in your field.

5 Ideas to Help Simplify and Streamline Your Web Design

February 18, 2015 9:53 am Published by Leave your thoughts

In today’s age, simplicity is key when it comes to web design. Not only does it look much more modern, it also makes navigation much easier and less confusing, which is important to reduce your site’s bounce rate. But sometimes it can actually be a challenge to make your website design simpler without taking away too much from its features. Here are 5 ways to help you successfully simply your website’s design.

Using the ‘Cone Principle’ to Structure Your Home Page

February 11, 2015 9:40 am Published by Leave your thoughts

Making a good impression is critical when it comes to your website’s homepage. After all, you’ve worked hard to get your visitors there. Now you want them to stick around for as long as possible. The structure of the home page can have a huge impact on keeping your visitors on your site. How your web content is presented is essentially what the structure is all about. Imagine seeing a book at a store. Is the cover enticing? Does it make you want to pick up the book and start reading? How about the title? Does it reel you in?

Are You Guilty of These 4 Website Design Sins?

February 4, 2015 8:35 am Published by Leave your thoughts

Depending on who you talk to, you’ll probably get a different opinion or outlook on how websites should be designed. Some will say it’s important to be super creative and modern, while others say stick to simplicity. While both of these opinions may be right to some capacity, the end result should always be a website that’s easily read through, and draws in the attention of the reader.

5 Essential Functions of an Effective Landing Page

January 29, 2015 7:57 pm Published by Leave your thoughts

One of the biggest challenges that businesses face - whether in person or online - is how to convince people to buy from you, or at the very least give you permission to get in touch with them. This is precisely what a landing page is for. When configured optimally, a landing page should be a friend to your business. Here are 5 essential functions that an effective landing page should do for your website.

5 Signs Your Company’s Website Needs a Redesign

January 24, 2015 8:37 am Published by Leave your thoughts

Having a website to represent your business online is a definite must. But after you’ve launched your initial site, it’s not necessarily a set-it-and-forget-it situation. As time goes on, and your company grows or changes, your website will most likely need some tweaking, or even a complete facelift. If your company’s website falls under any one of the following 5 categories, it’s probably time for a redesign.