Tag Archive: ppc campaign

Organic SEO Vs PPC Campaigns: Which is Better?

January 26, 2016 8:57 am Published by Leave your thoughts

Everyone knows - or should know - the importance of Search Engine Marketing (SEM) in order to boost traffic to a business website. These days, 81% of people are much more likely to land on a specific webpage based on a search query conducted via a search engine, like Google or Yahoo, as opposed to specifically typing the website’s URL into the browser. But 95% won’t look past the first 3 pages of the search results. Facts like these make it clear that creating a strong internet presence is critical.