By The Shores

Expressive and bright beach vibes make up this new community’s exclusive brand.

What We Did

Based on this new community’s location in Wasaga Beach, we created a brand for By The Shores that had elegance, family, and of course, the beach in mind. Starting from scratch, we decided to focus on the break between land and water, relating to the creative name we gave this new community. The assets complement their tagline, “Life with a Coastal Backdrop,” with expressive and bright beach vibes throughout their website, Eblasts, socials, brochures, display boards, signage, and much more!

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